You can display various websites or pages to those who click on just one link by using a free URL rotator. Therefore, to promote a number of sites, you will only have to attract people to a single link. Promoting several websites, for example 100 sites, could be very hard. Making use of a free URL rotator will turn your promotional work into a fraction, or even less if you need to promote 200 websites. However, you will have to be careful when you choose the provider of your free website rotator because some will restrict the number of URLs that you can display per rotator. A better option would be to look for a provider that permits an unlimited number of URLs or websites for just one rotator.
A free URL rotator may also be used to easily shift your marketing efforts to another service or product. If you have just one link to promote several websites, it would be very easy to abandon a website by removing its URL from the list. The next step would be to insert the URL for the new service or product that you want to promote instead. The use of a free URL rotator will make sure that your traffic production strategies will not be affected by the elimination of a service or product.
Another potential use of a free URL rotator is to let a number of business owners participate in an advertising cooperative, where they will need to pay a certain amount to advertise their site via the rotator link. Each member of the cooperative may also have to buy a share for each URL that he wants to show through the free URL rotator link.
The split-testing of a site is an ingenious application of the abilities of a free URL rotator. Because this process is usually regarded by some Internet marketers as difficult, they often try to avoid it, but a rotator can make it easier for them to do this. All you need to do is to produce two similar versions of the page that will be subjected to split-testing and then change one element in the second version. Thus, if you want to know how the size of the headline will affect conversion rate, you simply make the headline larger in the second version. You then submit the URLs of these two versions to the free URL rotator and note the change in conversion rate.