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Want to become an eBay entrepreneur? Nobody knows more about starting an eBay business than Marsha Collier, and she’s put it all in 1-2-3 order for you in eBay Business All-in-One For Dummies, 2nd Edition. This all-in-one guide includes nine handy minibooks that cover: eBay Basics Essential Tools Selling Like a Pro Sourcing Merchandise Presenting Your Items Promoting Your Goods Storing and Shipping Power Selling… More >>

eBay Business All-in-One For Dummies

No matter how inexperienced you may be with search SEO and the other online promotion techniques, try this search engine optimization for dummies guide to see the best results with your website seeing a very good traffic. There are some things that you seriously need to consider with SEO for your site. Search engine optimization is nothing but getting the search engines to return you site higher up in the results of a search made by viewers who look for something corresponding to your business online through the search engines.

Content That Is Interesting And Useful

A lot depends on the online content of your site. You must always ensure that the content you post online is interesting and useful for the viewers if you want them to read through it. It is a known fact that the more interesting and useful your articles are seen to be, the higher is the number of viewers reading through it and recommending it to others from the online communities as well. With more people looking for your site, your site gains a higher rank with the search engines. This is an important consideration to be made, and should be your first tip related to search engine optimization for dummies.

Using The Keywords

Keywords are very important for SEO. Try to get hold of the keywords that people are seen to use most commonly to search for topics related to your site, and use them in your content. Try to use these keywords and key phrases in the first fifty lines on the contents you post online, and at the same time use them in the Meta tags of your HTML. This will show very good results with your SEO, providing more traffic to your site.

Links And Their Importance

Get as many links pointing to your site from any other site possible. The more the number of links are that direct traffic to your site, the better are the results with getting more traffic. This is also an important point to consider with your search engine optimization for dummies guide.

At the same time, try to provide internal and external links on your site as well. The internal links point to other pages of your site and prove to be very effective to increase the rank of your site. The external links can be used to point to other high ranking sites, and give your site a good reputation among the online community, and adds to your SEO efforts.

These were the most important points to consider with SEO, and help you to a great extent if you are able to follow this search engine optimization for dummies guide properly.

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The answer for you is Squidoo! Launched in 2005, Squidoo.com is a free website that anyone can sign up for. This nifty site is composed of pages and pages of “lenses,” which are pages created by members choosing to focus on whatever they feel is important. On any given lens, you can find links, Google maps, pictures, lists of books and movies, and much more. You can find a lens on just about anything… and will!

If you feel you have something to share with the world, all you need to do is sign up, free of charge on the Squidoo website. Once you sign up, you automatically become a “lensmaster” and you have a page devoted to the topic of your choice, whether that’s how to tie a fly-fishing lure, or how to go from a sheep to a sweater. If you have a website pertaining to your interest already, your Squidoo site can link it and you’ll increase your web traffic.

You don’t have to be website-whiz to get your lens looking good, either. Anywhere on the site, you can click “build a lens” and you’ll be taken to a wizard (no, not Gandalf) that will guide you through setting up your lens, step by step. If you want to get fancier than that, there’s always SquidU.com, which is a website run by dedicated volunteers and expert lensmasters who can answer just about any question on the process that you care to ask.

You can also earn money from your lens! As the site is free, a certain amount of advertising occurs along the top and side bars. The advertising is usually specific to your lens’ content, like if your lens is focused on the wonders of the ostrich, you’ll get advertisements that link to ostrich books and ostrich burgers. If your lens generates a lot of traffic to one of the advertised sites, you’ll get a small cut of the profits!

If you look around the site and find that someone else has a lens on the same topic that you want to talk about, go ahead and build your own anyway. There are thousands of different viewpoints out there and it looks like Squidoo is trying to capture them all!

Can you really deny the world your expertise any longer? Go check out Squidoo.com and start sharing!

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Affiliate URL highjacking costs affiliates alot of hard earned cash, a few folks will exchange your affiliate URL to their own prior to buying any merchandise in order they themselves get paid the commission giving them a discounted product. You need to cloak associate links.

This trouble is worsened if you are advertising to the affiliate marketers bunch as they can spot an affiliate/associate URL from 100 yards away! They will just substitute your affiliate ID with their own and “highjack” your commissions.

Some people just simply hate the thought that you will make a commission from their buy and will merely chop off the affiliate ID at the end of your URL. Whenever you do not carry out steps to try and conceal your affiliate URL from highjackers, and so you’ll continue to lose commissions.

Hiding your affiliate links not only helps you make more money, but is also good for SEO. Hiding your affiliate links with a URL that looks like it goes to somewhere in your website is far more attractive for someone to click. Hiding your affiliate code – and increasing your click-throughs.

What this means is that when they click on a hidden URL they still go to the correct web address but the genuine location of the affiliate/sales page is completely hidden from the potential customer and vitally so is your affiliate username. Finally, once the user arrives at the actual affiliate URL, it’s actual location is entirely hidden. It’s generally best to have the URL hidden behind text as this helps to protect your affiliate id and in general appears better than a commonly long ugly affiliate URL.

Using a redirect php script to hide links

This is an easy process to carry out, all you’ve to do is produce a single php file that includes a small piece of computer code, so whenever you’re attempting to advertise http://yourID.merchID.hop.clickbank.net then you would produce a blank page called, say, discounts.php that just incorporates the redirect script, so the actual URLyou promote would be http://www.yoursite/discounts.

Regrettably this formula does have one drawback, a few affiliate merchant URL will still be in view in the web browser address bar, it works great with clickbank products however.

Using .htaccess to hide Affiliate links

This is acts very much the same way as the technique mentioned above except you don’t involve any scripts, you only need to include a line of code to your .htaccess file.

As with the redirection script above, just create a blank page and upload it to your host, and then add the following line of code to your .htaccess file.

Regrettably this has the same drawbacks as the redirect script method, your affiliate link could still be apparent on the merchants web site in the web browser address bar.

Using a zero-frame to cloak links

This is the cloaking method I use most often to hide affiliate URL.

Utilizing this technique makes it appear as though you’re directing people to a page on YOUR site, even your domain will however be seeable in the address bar opposed to the above cloaking methods, people will still think they’re on your web site but they’re in reality looking at the merchants site.

You merely produce a page as mentioned above and enter some lines of code, I also add a meta tag title to fit the description of the merchandise I’m selling.

All the same, you MUST test your links prior to promoting it! This technique can effect the tracking on some sites, so make sure that you will be getting credit for all the traffic you send their way.

How to cloak links in a web browser

This method is applied on your website so that whenever somebody hovers over your URL, they do not see the real web site address in their web browser status bar.

So if your genuine hyperlink was www – affiliateproduct.com/uglyaffiliatelink?123 they’d just see www.yoursite.com in their web browser.

And so there you have them, 4 easy ways to hide or cloak your affiliate links, using these methods will for certain step-up your affiliate sales and cut down on URL hijacking.

If you aren’t using any methods to conceal your affiliate hyperlinks then I can assure that you’re losing affiliate commissions! You must protect yourself from these hijackers, the more arduous you make it for people to distinguish an associate hyperlink, the more commission you’ll attain.

Get all the code you need to cloak associate links for free at Affiliate marketing for dummies.