With search engine optimisation on the rise, there are many remarkable theories that are circulating about what can get you high up in the search engines. From having your keywords in daring font, to having your text as close to the prime of a page, together with the famous 3% – 7% keyword density rule, we tend to will scrap them all since it comes down to a few basic key points. 1. Keyword [...]

After conducting in depth analysis I have return to the conclusion that there’s a nice deal of misunderstanding surrounding the topic of Search Engine Marketing. The greatest misunderstanding is in confusing the terms Search Engine Marketing (SEM) and Search Engine Optimisation (SEO). One would think that those people claiming to be SEO experts should be knowledgeable about the topic and acknowledge [...]

backlinks clinic Phew, this is a multi-faceted concept and I need to emphasise it’s not clear cut. But here is what I know in my research at the Backlinks clinic: Authority – explained The more authority your site has the better you will rank on Google. Authority means that people trust you and your information. The good news is that authorities trusted by humans are also trusted by Google. [...]